SEM Training in Chennai

SEM TRAINING

AtoZ software training institute is the best place for you to learn several valuable software courses to help your career ambitions. The systematic SEM course is designed to give you greater exposure to the world of IT.

The necessity for SEM Training is growing everyday as the largest IT companies are looking for skilled professionals. This job-oriented SEM Certification Course program with AtoZ software training opens up a new career window to help you achieve greatness.

SEM Course Job Assistance

Find your dream job with our right career guidance. You can rest assured that you will be able to find the job in esteemed IT organizations as soon as you are SEM certified with us. we will help you prepare for the relevant jobs and assist you attain it.

Our SEM Trainers

All our trainers have 8+ years of immense working experience in their field of expertise. They will provide individual attention to each of our students to help them get full practical exposure to the subject. You can ask them your doubts whenever and get clear clarification at all times.

SEM Course Features

  • Our customized course structure will give you a broad understanding of SEM and its business applications.

  • Hands-on SEM training with professional instructors. They have years of experience and practical knowledge of the subject.

  • The curriculum is prepared with industry standards. It is well-researched to get you understand the latest advancements in the field and adopt yourselves to its requirements.

  • Providing job opportunities for all our trainees is our primary goal. We arrange mock interviews, provide interview questions, and help them find the right job.

  • The classes will be at your convenience. You can decide on the time of the session!

  • You’ll get to have dedicated sessions with the trainer for additional understanding of the SEM course. We’re reachable anytime.

TRAINING DETAILS

  • starts JAN, 2020
  • duration 1 Month
  • class duration 30 hours
  • skill level all level
  • language english
  • students 400+

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  • Marketing v/s Sales
  • Marketing Mix and 4 Ps
  • What is Digital Marketing
  • Inbound vs Outbound Marketing
  • Content Marketing
  • Understanding Traffic
  • Understanding Leads
  • Strategic Flow for Marketing Activities

  • WWW
  • Domains
  • Buying a Domain
  • Website Language & Technology
  • Core Objective of Website and Flow
  • One Page Website
  • Strategic Design of Home Page
  • Strategic Design of Products & Services Page
  • Strategic Design of Pricing Page
  • Portfolio, Gallery and Contact Us Page
  • Call to Action (Real Engagement Happens)
  • Designing Other Pages
  • SEO Overview
  • Google Analytics Tracking Code
  • Website Auditing
  • Designing Wordpress Website

  • Understanding SEO
  • SEO Keyword Planning
  • Meta Tags and Meta Description
  • Website Content Optimization
  • Back Link Strategies
  • Internal and External Links
  • Optimizing Site Structure
  • Keywords in Blog and Articles
  • On Page SEO
  • Off Page SEO
  • Local SEO
  • Mobile SEO
  • eCommerce SEO
  • Optimizing with Google Algorithms
  • Using WebMaster Tool
  • Measuring SEO Effectiveness

  • Understanding Adwords
  • Google Ad Types
  • Pricing Models
  • PPC Cost Formula
  • Ad Page Rank
  • Billing and Payments
  • Adwords User Interface
  • Keyword Planning
  • Keywords Control
  • Creating Ad Campaigns
  • Creating Text Ads
  • Creating Ad Groups
  • Bidding Strategy for CPC

  • PPC, CPM, CPA
  • Other Measuring Tools
  • Bidding Strategy on Location
  • Bidding Strategy on Schedule
  • Bidding Strategy on Devices
  • Conversion Tracking Code
  • Designing Image Ads
  • Creating Animated Ads
  • Examples on Animated Ads
  • Creating Video Ads
  • Youtube Video Promotion
  • Hi-Jack Competitor’s Video Audience

  • Remarketing Strategies
  • Remarketing Rules
  • Remarketing Tracking Code
  • Linking Google Analytics
  • Designing Remarketing Images
  • Shared Budget
  • GWD Software

  • Video Flow
  • Google Pages for YouTube Channel
  • Verify Channel
  • Webmaster Tool – Adding Asset
  • Associated Website Linking
  • Custom Channel URL
  • Channel ART
  • Channel Links
  • Channel Keywords
  • Branding Watermark
  • Featured Contents on Channel
  • Channel Main Trailer
  • Uploading Videos
  • Uploading Defaults
  • Creator Library

  • Channel Navigation
  • Video Thumbnail
  • CTA – Annotation
  • CTA – Extro
  • CTA – Cards for Mobile
  • Redirect Traffic to Website
  • Post Upload Enhancements
  • Live Broadcasting
  • Managing Playlists
  • Managing Comments
  • Managing Messages
  • Monetization with Adsense
  • Paid Youtube Channel
  • Channel Analytics
  • Real Time Analytics

  • Web Analytics
  • Integrating with Website
  • Measurement Metrics
  • Accounts and Profiles
  • Analytics Reporting
  • Sorting, Filter and Time Chart
  • Audience Segmentation
  • Traffic and Behaviour Reports
  • ReMarketing Audiences
  • Goals and Conversion Reports
  • Developing Intelligence Report
  • Google Webmaster Tool
  • Setting up Tool for SEO
  • Adding and Managing Assets
  • Integrating WebMaster Tool
  • Site Map and Site Links
  • Search Traffic and Links
  • Google Indexing
  • Managing Crawl Errors
  • Managing Security Issues

  • Re-Marketing Flow
  • Email Re-Marketing Strategy
  • Segmentation Re-Marketing Strategy
  • Facebook ReMarketing
  • Google Adwords ReMarketing
  • Marketing Machine Bucket Filling
  • Dynamic Re-Marketing for eCommerce
  • Pixeling and Tracking Cycle
  • Video ReMarketing
  • Custom Audience ReMarketing
  • Engagement Re-Marketing

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